ABOUT The FOUNDER of Evergreen gosling
Ali Zafar has helped firms develop brand awareness, funnel in leads, and make sales through the power of content.
Prior to being a marketer, Ali was a journalist, working for publications such as the Toronto Star, Khaleej Times, Metro News and Huffington Post.
It's in these newsrooms where he learned to create stories that sell.
He holds an MBA from the Schulich School of Business and a Bachelor of Journalism from Toronto Metropolitan University.
As a side note, the inspiration behind the title of this site comes from one of Ali’s earliest memories growing up when he received a pet gosling from a neighbour. He remembers taking care of that baby bird the best he could as a four-year-old.
It's a memory that will never become old and like all evergreen content it will continue to remain fresh and relevant in his mind.
Reach out to him below for any of your content-related questions!